= How To Update FOSS4G 2009 Website =

== How Is FOSS4G 2009 Website Built? ==
FOSS4G 2009 website is built using the http://staticmatic.rubyforge.org/ web framework.

== New to Staticmatic? ==
If you are new to staticmatic then you will need to put on your inquisitive-nerd-hat for an hour or two and learn the concepts behind it. And like any nerdy-kitten-cuteness staticmatic will leave you feeling warm and fuzzy after an hour or two. Oh the joys of using staticmatic: http://staticmatic.rubyforge.org/how_to_use.html

=== Prerequisits ===
# You need to install Ruby. New to ruby? Don't fret download one-click installer for your OS from here: http://www.ruby-lang.org/en/downloads/
# Then install staticmatic http://staticmatic.rubyforge.org/download.html
# Get the source code for the http://2009.foss4g.org/ website from https://svn.osgeo.org/osgeo/foss4g/2009/website/foss4g09_staticmatic/ You will need your OSGeo (http://osgeo.org/) login/password to commit stuff.
# Editor - you can use any editor for editing haml but you ideally want something with syntax highlighting

== Understanding the Website Source code ==
The FOSS4G 2009 website's html is generated by templates written using staticmatics. This means that we can write haml template instead of html, write ruby helpers to generate html code and create partials and layouts for a more modular website while keeping to the good programing philosophy of DRY (Don't Repeat Yourself). So the current source directories are:
+-src/
|
+-helpers/
|
+-layouts/
|
+-pages/
|
+-partials/
|
+-stylesheets/

Below we describe the purpose and content of each of these directories with examples on how to make edits

== pages ==
This directory contains the haml template for the main pages of the http://2009.foss4g.org website. say for example that you want to go change the main index page. This would require you to edit the [https://svn.osgeo.org/osgeo/foss4g/2009/website/foss4g09_staticmatic/src/pages/index.haml src/pages/index.haml] page. Notice that the page only contains the content of the mainContent div. This is because staticmatic automatically creates the surrounding layout from the [https://svn.osgeo.org/osgeo/foss4g/2009/website/foss4g09_staticmatic/src/layouts/application.haml src/layouts/application.haml]

== layouts ==
Layouts directory contains haml templates that get rendered as the html surrounding the main content. This is done though the use of the method called yield [https://svn.osgeo.org/osgeo/foss4g/2009/website/foss4g09_staticmatic/src/layouts/application.haml src/layouts/application.haml].
#mainContent
= partial('site_wide_notice')
= yield

== partials ==
Partials are snippets of html or haml code that can be called and inserted into other templates. This lets us make our site very modular. For example you will notice that the site a has an announcement DIV at the top of each page. That bit of html comes from a partial called: [https://svn.osgeo.org/osgeo/foss4g/2009/website/foss4g09_staticmatic/src/partials/site_wide_notice.haml src/partials/site_wide_notice.haml]. This partial is referenced in the layout

== helpers ==
Helpers are bits of ruby code that generate HTML. These helper methods are automatically available to us for use inside our templates. This can be a very powerful and time saving concept. For example if we look at the page for: http://2009.foss4g.org/presenters/

def presenters_profiles
presenters = YAML.load_file('./site/presenters.yml')
html = ""
presenters['presenters'].sort.each do |k, v|
html +=
\"<div id=#{cycle}><div id=#{k}>\n\" +
\" <p><strong>#{v['name']}</strong></p>\n\" +
\" <p>#{wkt2gmap(v['location_wkt'])}</p>\n\" +
\" <p>#{v['biography'] || 'Biography comming soon...'}</p>\n" +
\" <p>Sessions:\n\" +
\" #{get_session_links(v['sessions'])}\" +
\" </p>\n" +
\"</div></div>\n\"
end
html
end

def wkt2gmap(wkt)
# given a wkt string will generate a static google-map: SRID=4326;POINT(151.182612 -33.86069)
maps_api_key = "ABQIAAAAa7SFeUyLeV9ADXW6EhbOsBQwQaF-9jncuJd4ycPNgXVY1CR_CBT1fvTdGxp8mfE2KX5_P6Qdv1ggOA" # http://2009.foss4g.org/
wkt =~ /SRID=4326;POINT$(.*)$/
return nil if $1.nil?
lng, lat = $1.split(" ")
"<img src=\"http://maps.google.com/staticmap?center=#{lat},#{lng}&zoom=10&size=380x100&maptype=terrain&markers=#{lat},#{lng},midblue&key=#{maps_api_key}&sensor=false&format=png8\" alt=\"#{wkt}\" border=\"0\" title=\"#{wkt}\">"
end

== stylesheets ==

[[Category:FOSS4G2009]]
[[Category:FOSS4G]]

FOSS4G2009 Website Update

2009-06-01T06:32:12Z

2009-02-28T12:29:33Z

Wiki-Sab: /* Email List */

Back to [[FOSS4G 2009]]...

=Summary=
'''Tuesday 17 - Saturday 21 November 2009'''

'''Sydney, Australia'''

FOSS4G, the annual conference attracting the best of Geospatial Open Source users and developers, will meet in Sydney, Australia in 2009. The conference theme, ''User Driven'', will extend the ''gathering of the tribes'' vibe to embrace users and users' case studies.

Specific conference aims:
* To encourage the adoption of Open Source Geospatial Software.
** To facilitate the meeting of the Open Source Geospatial tribes and sharing of information.
** To provide a forum for Open Source Geospatial projects to showcase their products to potential users.
** To allow Geospatial users to be educated in the latest Open Source Geospatial technologies, and practices.

This marketing document identifies key people likely to attend the FOSS4G conference, how to reach them, and what their motivations are for coming. Resulting from this analysis we should tweak our program to ensure it is attractive for our delegates, and focus our marketing efforts to ensure we reach interested delegates.

To brush up on the basics of a Marketing Plan, I suggest skimming over [http://www.quickmba.com/marketing/plan/ Quick MBA Marketing Plan].

=Delegate Demographics=
''This section aims to profile different types of delegates. It should include:''
* ''Description''
* ''Expected percentage of delegates''
* ''What they want''
* ''How to reach them''
* ''Price sensitivity and spending criteria''

==OSGeo Developers (tribes)==
To date, OSGeo has been heralded as the "international gathering of the tribes", each tribe representing a different Open Source project.

These hard core software developers come from around the world.

Contact: Various OSGeo email lists, in particular (discuss A T lists.osgeo.org).

==Geospatial sections of Government departments in Australia==
Australian Geospatial conferences like the Spatial Sciences Institute bi-annual conference draw ~ 800 delegates mainly from Government, Mining and the Utilities sectors. Government sectors have already shown an interest in Geospatial Open Source, and this conference in particular.

Contact: Bruce Bannerman.

==Geospatial sections of Government departments in New Zealand==
Ditto.

Contact: Liz Kolster (?)

==Geospatial sections of Government departments in Asia/Pacific region==

==Australia/New Zealand Open Source Community==
The annual Australian [[http://www.linux.org.au/LCA Linux conference]] attracts ~ 800 people.

The annual [[http://www.osdc.com.au/ Open Source Developers Conference]] attracts ~ 350 people.

These local Open Source developers will likely be interested to learn how they can deploy Geospatial Open Source. They would probably be interested in a general overview of topics, and specific lab sessions where they can get their hands dirty.

Key contact point: Jeff Waugh and Pia Waugh, who will be able to forward onto various email lists, like the Open Source Industry Australia (OSIA) and various Linux Users Groups.

The [http://nzoss.org.nz/ NZ Open Source Society] promotes the use of OSS in New Zealand, and has good contacts into government, business, and the various developer/user communities. Key contact point: Don Christie

==Education==
There has been reasonable interest from Universities and TAFE colleges at Australian geospatial conferences, although it is unclear yet whether there is enough interest to draw delegates to the conference.

'''Cooperative Research Centre - Spatial Information''' which is a consortium of a number of universities, government departments and private companies: [http://www.crcsi.com.au/]

==Others==
'''If you know people in any of these area then split that area out into another section'''

Folks in environmental, horticulture, zoology, anthropology, archaelogy, geology, geophysics, engineering, demographics, land management, forestry, aquaculture, meteorology, museums

=2007 Sponsors=
As identified by Paul Ramsey:

'''SPONSORS Fee in US Fee in CAD'''
*Autodesk Inc. - Platinum 25,000.00 28,451.12
*DM Solutions Group - Gold 10,000.00 11,603.75
*ESRI Sponsorship - Silver 5,000.00 5,688.00
*GeoConnections 15,000.00 14,910.00 (local)
*Google Sponsorship - Gold 10,000.00 11,364.62
* ILMB (Integrated Land Management Bureau) 10,000.00 11,608.75 (local)
*Leica Geosystems - Gold 10,000.00 11,251.74
*Orkney, Inc. - Silver 5,000.00 5,191.91
*Refractions Research - Gold 10,000.00 11,603.75
*Safe Software Inc.- Gold 10,000.00 11,603.00
*Sierra Systems Group Inc. 5,000.00 5,300.81 (local)
* Total Sponsorship Payment Received 115,000.00 128,577.45

EXHIBITORS Fee in US Fee in CAD
*CamptoCamp - Stephanie Debayle 2,500.00 2,660.37
*Natural Resources Canada - Brian Low 1,250.00 1,452.00 (local)
*Open Planning Project - Chris Holmes 1,250.00 1,303.37
*Timberline Natural Resource Group - Will Cadell 2,500.00 2,664.01 (local)
Total Exhibitor Payments Received 8,079.75

Please note that this is *NOT* a useful list for solicitation
purposes, over half of the entries are organizations with little
interest in sponsoring an event on the other side of the world.
A (local) tag is next to organisations unlikely to sponsor.

=Market Segmentation - Sponsors=
==IT Companies==
===Large===
* Autodesk
* Google
* Microsoft
* IBM
* Yahoo
* HP
* Nokia
* Sun Microsystems

===Small===

==Surveying Companies==
==Geomatics Companies==
==Engineering Consulants==
==Media partners==
===Magazines===
GPS World ([[user:sab]] made initial contact with Don Jewell, GPS World's Military & Government Editor. They are interested in sending some delegates to cover the event)

Position Magazine have offered free advertising in return for free tickets to FOSS4G. Contact: Wendy Chapman and Jon Fairall.

===Publishers===

=Related Conferences=
* 17-19 July 2008, Surfers Paradise [[http://www.qsc2008.com.au/ SSI Qld]] ~ 300 people from Qld Geospatial industry.
* 1-3 Sep 2008, Auckland [http://www.cartography.org.nz/geocart2008/ GeoCart'2008 Cartography Conference] biannual, attracts ~ 200 people from geospatial education/research and industry.
* 29 Sep - 3 Oct 2008, Cape Town, South Africa [[http://conference.osgeo.org/foss4g/2008 FOSS4G 2008]]
* November 2, 2008, [http://www.osgeo.jp/foss4g2008-in-tokyo/ FOSS4G 2008 Tokyo (Tokyo FOSUFOJI 2008)]
* November 7-8, 2008, [http://www.osgeo.jp/foss4g2008-in-osaka/ FOSS4G 2008 Osaka (Osaka FOSUFOJI 2008)]
* Nov 2008, Canberra: Geospatial in Government conference being considered. See Ben Searle.
* 02-05 Dec 2008, Sydney, Australia: [[http://www.osdc.com.au/ Open Source Developers Conference]] attracts ~ 350 people. General Open Source. LISAsoft will be giving a presentation on Geospatial Open Source and can plug FOSS4G.
* 19-20 Jan 2009, Hobart, Australia: [[http://www.linux.org.au/LCA Linux conference]] attracts ~ 800 people. General Open Source.
* 17.-19 March 2009, Hannover, Germany: [[http://www.fossgis.de/konferenz/wiki/Main_Page German Language Open Source Geospatial Conference]]
* 15 - 15 June 2009, Rotterdam, The Netherlands, [[http://www.gsdi.org/GSDI11/ GSDI 11 World Conference]] ~ 600 people from 40 countries. Global Spatial Data Infrastructure.
* 15 - 16 June 2009, Canberra, Australia, [[http://www.osdm.gov.au/Events/220.aspx spatial@gov Conference]]. Probably attract 50 to 150 people from Australian Spatial Government sector.
* 22 June, Nottingham, United Kingdom, [[http://www.opensourcegis.org.uk Open Source GIS Conference]].
* 8-10 July, 2009, Ecole Centrales De Nates, France, [[http://www.ogrs2009.org Open Source Research Symposium]]
* 22 - 24 Sept 2009, Karlsruhe, Germany, [[http://www.intergeo.de Intergeo]]. Europe's largest event for geoinformation and land management.
* 28 Sep - 2 Oct 2009 Adelaide: [[http://www.spatialsciences.org.au/index.php?option=com_events&task=view_detail&agid=90&year=2009&month=09&day=28&Itemid=67 Spatial Sciences Institute Bi-annual]] attracts ~ 900 people from Government, mining, utilities from Australia and around the region.
* '''20 - 23 October 2009 Sydney: FOSS4G'''
* 26-30 Oct 2009, Bangkok, Thailand, [[http://unstats.un.org/unsd/geoinfo/default_regcart.htm United Nations Regional Cartographical Conference for the Asia and the Pacific]]. Opportunity for international participants to pass through both conferences.
* 26-29 Oct 2009, Kampala, Uganda. FOSS4G track at [http://www.africagis2009.org AfricaGIS 2009]. Largest GIS conference series in Africa.
* 4 - 6 November 2009 Perth: [[http://www.walis.wa.gov.au/forum WALIS]] attracts ~ 500 people from Government, mining, utilities mainly from West Australia.
* 23 November - 8 December 2009 Sydney (UNSW) : [[http://www.geocomputation.org/ Geocomputation conference]] at UNSW, Sydney. International attendees like to have a back-to-back conference so they can justify coming to both.
* 1 - 5 December 2008: [[http://au.autodesk.com/event/speaker_cfp/ Autodesk University]] Autodesk are a key sponsor, and their employees won't be able to make other conferences during this time.

=Email List=

Here is a collection of list groups and posters, OS community leaders etc that we should be marketing to. Please feel free to add to this list. It was initially based on the [[FOSS4G2007 Communication]] list of email lists.

If you are on the 2009 LOC and are already on some of these lists, add your name beside it and commit to being the one to send out the email announcements. If there isn't someone on a list, then we can look back to the contact on the 2007 page to see who to hit up directly.

* osgeo announce (including posting on osgeo.org news items), '''Tyler Mitchell'''
* osgeo discuss, '''Tyler Mitchell'''
* osgeo conference workshops,
* ica-opensource, '''Tyler Mitchell'''
* CEOS WGISS lists,
* Chameleon lists,
* Geonetwork lists,
* MapStorer lists,
* MapWindow announce list,
* NASA ESIP lists,
* deegree
* eogeo,
* freegis,
* gdal-dev,
* geoserver-devel,
* geotools-devel,
* geowankers,
* gmt,
* grass-dev and grassuser,
* gt2-users-list,
* gvsig, trying gvsig at gva.es to start
* jump (jump-users and openjump lists),
* kamap-users, -dev,
* mapbender,
* mapbuilder-users, -dev,
* mapguide-users,
* mapnik,
* mapserver-users,
* opengis/geosptatial,
* openlayers,
* ossim,
* postgis-users,
* qgis-user,
* sharpmap?
* udig-devel,
* worldwind,
* mbsystem, ''Shoaib''
* mapfish

=Web Marketing=

Placing banner adds on some of the high-traffic open source project sites is a huge source of referrals. This section will keep track of who we have contacted and who has agreed to place banner adds on their sites.

The following sites have committed to doing banner placement:

=Industry Event Calendars=

We have been adding ourselves to industry event calendars wherever possible. So far, we are on:

=Private Data=
Specific private data about costs are initially being stored on private wiki pages at [[https://extranet.lisasoft.com/wiki/index.php/Foss4g-sydney-private_Marketing_Plan]]. This data is available to the FOSS4G2009 committee and Tour Hosts, our Professional Conference Organisor.

If you have a need to access this information, contact Cameron DOT Shorter AT Lisasoft DOT com, (who will forward onto helpdesk AT a2end.com).

[[Category:FOSS4G2009]]

FOSS4G 2009 TODO List

2008-11-03T13:24:09Z

Wiki-Sab:

Back to [[FOSS4G 2009]]...

Task Items for [[FOSS4G 2009]] event.

# Get quote for PC's
# Review and take actions from Arnulfs post (http://lists.osgeo.org/pipermail/conference_dev/2008-October/000706.html)
# Attendee survey that asks (Paul Ramsey has offered to write one "with cheeky good humor to make the medicine go down easy):
#* Job titles
#* Number of reports
#* Budgetary responsibility
#* Etc
# Website Updates
#* Add Jody Garnett, (about to start at LISAsoft) to the Organising Committee.
#* Change "The 2008 conference will be held in Cape Town, South Africa and is shaping up to be a fantastic event." to "The 2008 conference was held in Cape Town, South Africa and proved to be a fantastic event."

[[Category: FOSS4G2009]]