Marketing Material development - Revision history

Tmitchell: updating

2009-12-01T22:55:29Z

updating

Tmitchell: /* Plan Milestones */ updated status

2009-07-08T18:33:45Z

Plan Milestones: updated status

Tmitchell: /* Define Scope and Requirements */ updated completed items

2009-07-08T18:30:33Z

Define Scope and Requirements: updated completed items

Tmitchell: /* Requirements */ add reference links

2009-02-02T20:27:04Z

Requirements: add reference links

Tmitchell: /* Define Scope and Requirements */

2009-01-30T21:11:27Z

Define Scope and Requirements

Tmitchell: added scope and requirements

2009-01-30T21:09:05Z

added scope and requirements

Tmitchell: rough outline

2009-01-30T19:57:08Z

rough outline

Tmitchell: initial braindump.. more coming

2009-01-30T19:50:18Z

initial braindump.. more coming

New page

== Purpose ==
To develop branding, design and layout of several types of material suitable for printing and for using generally across OSGeo's work.

In particular for the creation of several graphical representations that can be used in presentations, for brochures, signs, covers and more. Also, secondarily, to be discussed will be aligning these representations with our online resources where applicable, for furthering use of the brand in a clear way.

=== Contacts ===
[[User:Tyler Mitchell]] leading the project with assistance from Jeroen Ticheler and other who may be interested. Please add your name here if you would like to help or introduce yourself on the marketing mailing list.

Products from this project will also eventually feed into the [[Exhibition Pack]] so it will coordinate with Alex Mandel as well.

== Plan Milestones ==
{! class=wikitable
! Milestone
! Status
! Comments
| 1. Define scope/requirements
| 2. Line up contractor help
| 3. Publish online for distribution
| 4. Print samples of material
|}

[[Category: Marketing]]

@@ Line 8: / Line 8: @@
 Products from this project will also eventually feed into the [[Exhibition Pack]] so it will coordinate with Alex Mandel as well.
 == Plan Milestones ==
@@ Line 28: / Line 34: @@
 |-
 | 3. Draft Development iterations
-| Mostly complete
+| Complete
 | Review options and samples, comments, etc.  Some may be usable for immediate needs.
 | 1-Apr
 |-
 | 4. Final delivery
-| Mostly complete
+| Complete
 | Majority of final products available for printing and use now
 | 1-May
@@ Line 43: / Line 49: @@
 |-
 | 4. Print samples of material
-| Mostly complete
+| Complete
 | Much printed already by June.  Mainly table 'throws' remaining.
 | 15-July
@@ Line 55: / Line 61: @@
 * '''Completed''' Brochure (single fold, two sides, colour) - overview of OSGeo, also useful for a project template
 * '''Completed'''  Flyer (single/double side, colour) - overview of OSGeo and projects
-* Retractable banner (aka "pop-up")
+* '''Completed''' Retractable banner (aka "pop-up")
-* Poster template
+* '''Completed''' Poster template
 * '''Completed''' Presentation slide template
 * '''Completed'''  General cover page for electronic documents (e.g for case studies booklet, journal cover)
 * '''Completed'''  CD/DVD label
 * '''Completed'''  Business cards
 === Requirements ===

@@ Line 10: / Line 10: @@
 == Plan Milestones ==
 {| class="wikitable"
 ! Milestone
@@ Line 17: / Line 18: @@
 |-
 | 1. Define scope and requirements
-| '''Underway'''
+| Complete
 | Tyler writing up and researching needs
 | 2-Feb
 |-
 | 2. Line up contractor help
-| '''Underway'''
+| Complete
 | Tyler and Jeroen initiating some contacts based on previous work
 | 10-Feb
 |-
 | 3. Draft Development iterations
+| Mostly complete
 | Review options and samples, comments, etc.  Some may be usable for immediate needs.
 | 1-Apr
 |-
 | 4. Final delivery
+| Mostly complete
 | Majority of final products available for printing and use now
 | 1-May
 |-
 | 5. Publish online for distribution
+| '''Underway'''
+| Some available in [http://svn.osgeo.org/osgeo/marketing/ SVN].  Tyler to collate/upload.
+| 15-July
 |-
 | 4. Print samples of material
+| Mostly complete
+| Much printed already by June.  Mainly table 'throws' remaining.
+| 15-July
 |-
 |}

@@ Line 52: / Line 52: @@
 A list of potential articles needed are:
-* Brochure (single fold, two sides, colour) - overview of OSGeo, also useful for a project template
+* '''Completed''' Brochure (single fold, two sides, colour) - overview of OSGeo, also useful for a project template
-* Flyer (single/double side, colour) - overview of OSGeo and projects
+* '''Completed'''  Flyer (single/double side, colour) - overview of OSGeo and projects
 * Retractable banner (aka "pop-up")
 * Poster template
-* Presentation slide template
+* '''Completed''' Presentation slide template
-* General cover page for electronic documents (e.g for case studies booklet, journal cover)
+* '''Completed'''  General cover page for electronic documents (e.g for case studies booklet, journal cover)
-* CD/DVD label
+* '''Completed'''  CD/DVD label
-* Business cards
+* '''Completed'''  Business cards
 * Web site templates we could adopt (main site, wiki, projects, other services)
 * Ideas for other merchandise branding - shirts, etc.

@@ Line 68: / Line 68: @@
 # Iterative process of draft reviews
 # Review of our [[Marketing Communication Strategy 2008]] document, as well as one-on-one interviews to ensure understanding of our needs
 [[Category: Marketing]]

@@ Line 49: / Line 49: @@
 == Define Scope and Requirements ==
-Aiming for consistent use and presentation of OSGeo logo and/or colours across a wide range of media.  New concepts for our general layout of branded material is welcome.
+Aiming for consistent use and presentation of OSGeo logo and/or colours across a wide range of media.  New concepts for our general layout of branded material are welcome.  Discussion will help focus on the areas of particular need.
- A complete list of potential articles needed are:
+A list of potential articles needed are:
 * Brochure (single fold, two sides, colour) - overview of OSGeo, also useful for a project template
 * Flyer (single/double side, colour) - overview of OSGeo and projects
@@ Line 67: / Line 67: @@
 # Flexibility for using open document formats for future reusability/customisation
 # Iterative process of draft reviews
-# Review of our [[Marketing Communication Plan 2008]] document, as well as one-on-one interviews to ensure understanding of our needs
+# Review of our [[Marketing Communication Strategy 2008]] document, as well as one-on-one interviews to ensure understanding of our needs
 [[Category: Marketing]]

@@ Line 5: / Line 5: @@
 === Contacts ===
-[[User:Tyler Mitchell]] leading the project with assistance from Jeroen Ticheler and other who may be interested.  Please add your name here if you would like to help or introduce yourself on the marketing mailing list.
+[[User:Tyler Mitchell|Tyler Mitchell]] leading the project with assistance from Jeroen Ticheler and other who may be interested.  Please add your name here if you would like to help or introduce yourself on the marketing mailing list.
 Products from this project will also eventually feed into the [[Exhibition Pack]] so it will coordinate with Alex Mandel as well.
@@ Line 47: / Line 47: @@
 |-
 |}
 [[Category: Marketing]]