Difference between revisions of "FOSS4G 2016 PR"

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** Scientific museum Deutsches Museum Bonn
 
** Scientific museum Deutsches Museum Bonn
 
* Sports and leisure
 
* Sports and leisure
** Baseball (current leader in German major league. Play-offs in August/September)
+
** Baseball, Basketball
 
** Other major sports in nearby Cologne (20 km): soccer, icehockey
 
** Other major sports in nearby Cologne (20 km): soccer, icehockey
 
* Sustainability
 
* Sustainability
 
** Cycling: [[http://www.adfc-nrw.de/kreisverbaende/kv-bonn/startseite-kv-bonn.html]]
 
** Cycling: [[http://www.adfc-nrw.de/kreisverbaende/kv-bonn/startseite-kv-bonn.html]]
 +
* Politics
 +
** Conference in former pleanry building/pleanry chamber
 
* History
 
* History
 
** UN
 
** UN

Revision as of 13:17, 30 October 2015

Motto / Slogan

OSGeo.org: 10 years of Free and Open Source Software for Geospatial Building Bridges in Bonn Join us in Bonn

ToDo

Targets

Audience

Campaigns

Early bird discount

For the organization it has a lot of advantages to know as early as possible how many folks will turn up. Over the last FOSS4G's the week before the (often re-scheduled) closure of the early bird discount shows a peak in registration. Generally, half of the final number of registrations is an early bird.

Idea:

  • T shirt with logos of all previous FOSS4Gs plus the ability zo mark them as "I've been there".
  • Distribute these shirts in advance to early birds subscribers.
  • Connect it to an viral "show your Fo|SS4G 2016 shirt at special places and locatins (taj Mahal, local OSGeo event, North Pole, your pet wearing it etc. or on any bridge ;-)).
  • Show these results on Facebook

Other benefits:

  • Save your bed in BaseCamp
  • Save up your participation of the worksohps, as they are very often early overbooked


Media

GIS Magazines & portals

  • Germany (and international):
  • Netherlands:
    • GISMagazine.nl (6/year, 3K)
    • Geo-Info.nl (4/year), 2K)
  • International:
    • Geo International & Geo UK (monthly, 10K, [1])
    • Giscafe.com (71% North America, 12% Europe, [2]))
    • directionsmag.com
    • geospatialworld.net
    • geoinformatics.com
    • SlashGeo
    • Wired Magazine (Map Section)
    • Position Magazine (http://www.intermedia.com.au/print/news-item/position-magazine)
    • GISuser.com,
    • Baliz-media
    • Asian surveying and mapping
    • GIS professional
    • Gaceta tecnologica,
    • GEOInformatics
    • 3d Visualization World
    • Sensors and Systems
  • Some 50 more: [3]

General open source-friendly magazines and portals

  • Linux Journal, freesoftwaremagazine.com, linux-magazine.com, [4],

OSgeo related sites

  • Local chapters
  • OSGeo projects
  • Discuss mailing lists

Events

Postcards can be distributed at other events (e.g in the goodie bag)

  • Events from local chapters. Thus: distribute postcards to local chapters
  • Other gepspatial events
  • Other open source releted events

Knowledge from previous FOSS4Gs

== General OSGeo marketing thoughts

  • At least over the last year, the marketing mailing list [8] focusses on technical aspects (printing USB sticks, OSGeo flyer design, Paypal account etc.)
  • Marketing committee itself has shown much activity over the last three years
  • Board_Meeting_2013-02-26#Board_Priorities

Bonn's Unique selling points / themes / Leitmotive

  • Nature
    • River Rhine
    • Siebengebirge
  • Culture
    • Beethovens place of birth [[9]]
    • Scientific museum Deutsches Museum Bonn
  • Sports and leisure
    • Baseball, Basketball
    • Other major sports in nearby Cologne (20 km): soccer, icehockey
  • Sustainability
  • Politics
    • Conference in former pleanry building/pleanry chamber
  • History
    • UN
    • Museum Haus der Geschichte
  • 10 years OSGeo.org [[11]]