TrademarkGuidelinesMoreOBSOLETE

Some logo guidelines from LisaL

(see TrademarkGuidelines for the main page)

General

The logo is the signature of the foundation. It signifies ownership and conveys foundation endorsement. The logo is a symbol representing the perceptions that users have about the foundation.

For a logo to be effective it must be represented and displayed correctly at all times.

You may use OSGeo trademarks (but not logos or taglines) to identify OSGeo projects, services, and programs on academic, promotional and advertising materials, provided you adhere to the following guidelines:

• You may not incorporate or include OSGeo trademarks in your company name, product name, domain name, or in the name of your service.
• Your product/project name may not be confusingly similar to any of OSGeo’s trademarks.
• Your use may not be obscene or pornographic, and may not be disparaging, defamatory, or libelous to OSGeo any of its products, or any other person or entity.
• Your use may not directly or indirectly imply OSGeo’s sponsorship, affiliation, or endorsement of your product or service.
• When referencing any OSGeo trademarks, please mark with a ™ or ® as indicated in the OSGeo Trademark Guidelines. If you are distributing materials for Europe (** NEED EUROPEN & ASIA GUIDELINES), please for a copy of the appropriate OSGeo trademark information for these regions.

You may not shorten or abbreviate any OSGeo’s trademarks. Always spell and capitalize the trademarks exactly as they appear in the OSGeo trademark guide.

Sample Boilerplate

Guideline -- Autodesk and or Autodesk products’ are mentioned.

Autodesk [FILL IN PRODUCT NAME] are either registered trademarks or trademarks of Autodesk, Inc., in the USA and/or other countries. OSGeo and Open Source Geospatial Foundation are trademarks of the Open Source Geospatial Foundation in the USA and/or other countries. All other brand names, product names, or trademarks belong to their respective holders. Autodesk reserves the right to alter product offerings and specifications at any time without notice, and is not responsible for typographical or graphical errors that may appear in this document. © 2006 Autodesk, Inc. All rights reserved.

Color

The OSGeo logo is comprised of gradients of green and white.

The CMYK values are:

• 60 / 0 / 60 / 20
• 40 / 0 / 40 /0

The PMS identifiers are: ***NO PMS COLORS SELECTED***

Never use the logo except in the color it was designed.

Placement

The Logo can be placed either horizontally or vertically, reading up or down.

The logo should never appear to be visually centered in a layout.

Vertical Orientation

The vertical orientation is suitable for covers of printed pieces, banners, and posters.

Horizontal orientation

Use the horizontal orientation as a closing for a set of information, such as the back of a printed piece, or where space is an issue, such as on a website.

Logo Don’ts

• Do not use drop shadows.
• Do not change the letter casing.
• Do not add space between letters or image.
• Do not place the Logo at the edge of a page.
• Do not center the Logo in a color field or box.
• Do not set the Logo in any typeface.
• Do not use the Logo without the ® registration mark. (has application for TM been submitted?)